www.servicesports.net

Type of Site:

• Marketing
• ECommerce

Developed By: Web Fin

Date First Published: Sept 2002

Current Status: Active

Purpose of Site:

• Provide an online presence where customers of Service Sports can use to submit orders
• Provide an online informational site to permit prospective customers to learn more about the people of Service Sports and their ways of doing business
• Set up a structure for an online catalog that can expand and allows staff to enter price changes and new product data to create new online catalog pages without needing to be web developers.  This utilizes an easy-to-use database forms requiring only typing of information

Description:
Enables institutional and team customers of a sporting goods reseller to preview products and submit uniform and equipment orders electronically. Provides information about the company, its staff, and ways of doing business to prospective new customers.

Key Features:

• Product data and images stored in external database Unique page created for each product
• Use of humor in staff section
• Products section searchable by product type or sport
• Online order form for uniform cap and jersey embroidery or logo and lettering printing
• Inclusion of TV video news spot featuring Service Sports

Home page shows several photos from Service Sports offices and presents three different ways to access other parts of the site: General Company Info on top, Products By Sport on the left edge, and products By Type on the right edge.

The Meet the Staff page uses humorous photos for each staff member, while the names and job titles are accurate.

Site contains links to most Service Sports’ suppliers.

Products can be listed by sport or type.  A page for each is displayed with all relevant products shown.  Changes are made in an external database.

Each product has its own page with images, specifications, and pricing information.